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Finding The Right Startup Investors

By Earlene McGee


Turning your business idea into reality is no easy task. You will need to have the finances, resources, and some guts to pursue a startup. Aside from forming a good concept for your new business, you are going to need support both financially and morally. You can get this support from the so called angel investors.

You need people to back you up and you also need a lot of determination. The right startup investors has got to be there somewhere around the corner. They can be your family and friends, people you know through networks, friends of your friends, friends of your family, or a total stranger you happen to talk to while on a business seminar.

Trust issues could hinder you from getting a partner to invest on your business idea. Thus, it is safer and easier to turn to your friends and family to share it with. They can be the safest investors you will have and you can approach them anytime and meet up with them right at the comforts of your homes over coffee and simple snacks.

On the contrary, there could also be disadvantages on the professional aspects. If the startup is not successful, they could have personal issues with you or you with them. It is difficult to separate personal and professional aspects in this case because no matter how much you try to avoid financial issues against each other, your personal relationship will still be scarred, one way or another.

Experts say that out of ten business startups, only one usually succeeds. That estimation has already been proven and you have to keep that in mind. Also make sure that they are aware of this fact and come to an agreement.

With this, you can decide whether or not to continue with the plan of having people who know you personally invest on your business. There are also more experienced and established individuals who are used to anything and everything that needs to be done under the business sun. They can be total strangers, so you need to build that trust on the professional level.

However, if you are confident about your idea, you will gamble it all just to get that individual investor listen to you. Lay down all your plans on the table and let your prospect understand the entire detail. Let him realize the benefits and advantages he will get on his end. For most, what they are after are the incentives they can get as well as the returns you can promise and fulfill to them.

If in any case he does not want to invest on it, there is a possibility that he will refer you to some individuals he knows that might like the idea and invest on it. Try as many times as possible until there is finally someone who trusts you to be his partner. When you finally got one, the pressure of proving to him that he made the right choice and decision is on you.

When you venture into a business, you are soaking into a sea of uncertainties. Startups will always be challenging. You can get discouraged at times but remember what your purpose is, go back to how you started, and look at the future. If you want to succeed, you will never stop trying no matter how many startups you will go through.




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